Digital Specialist - Metcash

Join Our Team as Retail Digital Specialist! Are you passionate about leveraging digital strategies to drive retail success? Do you thrive on creating innovative campaigns that enhance the customer experience? If so, we want you on our team! About Us Metcash (ASX: MTS) is Australia’s leading wholesale distribution and marketing company with sales of over $18 billion in FY23. We believe that it is absolutely vital to Australia that there is a sustainable, independent, family-owned business sector. Independent retailers support their local communities. We help them to be the ‘Best Store in Their Town’ by providing merchandising, operational and marketing support across our food, liquor and hardware pillars. What You’ll do As a Retail Digital Specialist, your primary focus will be to propel retailer adoption of Metcash-led digital programs and state-based initiatives. You'll serve as the go-to expert for retailers and Area Sales Managers (ASMs), facilitating seamless communication with Metcash's national Digital Marketing & Retailer Engagement teams. Collaborate closely with the Metcash Digital Channels team to ensure the successful implementation of IGA Rewards and Shop Online Retailer Success programs, including monitoring store executions, offering improvement advice, and ensuring compliance with in-store marketing. Drive member sign-ups through re-targeting and strong catalog features. Execute digital acquisition campaigns to increase program activation frequency and added value. Promote the 'Locals Matter' campaign through digital awareness and promotions. Establish pathways for effective communication, adaptability, and sustainability. Build loyalty through continuous listening to shopper preferences and retailer feedback. Drive 'value' through digital channels with local and targeted offers. Implement and develop the digital catalog rollout. Represent retailer positions and relay feedback to state and national digital teams. Recommend enhancements to improve retailer satisfaction and sales potential. What You’ll bring Tertiary qualifications in Digital Marketing, Loyalty Marketing, Retail Marketing or equivalent field. Strong knowledge of digital channels, campaign media, and customer journeys. Influencing skills and ability to rapidly establish trust with retailers. Effective sales skills with a track record of meeting or exceeding targets. Hands-on experience implementing, managing, and optimizing performance in various digital channels. Ability to derive insights from data for retail marketing and operations decision-making. What we can Offer you Ongoing Learning and Development opportunities Corporate Benefits and discounts Health & Wellbeing program An extra week of annual leave as part of the 5th Week program We are BIG on flexible working! We’re all about celebrating success, and we’re proud to be a WGEA Employer of Choice for Gender Equality, an accredited FlexReady workplace and a Gold Standard Mental Health First Aid skilled workplace. So, roll up your sleeves and bring your best self to work, and we’ll give you the support you need to develop a rewarding career and make your mark on the future of retail. MAKE YOUR MARK! #INSS #LI-SS1